Effective Date: 09/01/2025
Last Updated: 09/01/2025
1. Who We Are
Welcome to VALE! (“we,” “our,” or “us”).
We operate in the United States and are committed to protecting your privacy in compliance with applicable U.S. data protection laws, including the California Consumer Privacy Act (CCPA) and other state privacy regulations.
VALE! is a discount membership platform providing exclusive offers and deals across restaurants, bars, beauty salons, and other venues throughout the U.S.
We are the data controller for the information we collect from users of our website and mobile application (the “Service”).
2. Information We Collect
We may collect the following types of personal information:
- Full name
- Email address and phone number
- Date of birth (optional)
- Billing and payment details (processed securely via Stripe)
- Login credentials (encrypted)
- Device and browser information
- Geolocation (only with consent)
- Subscription details and offer redemption history
We collect this data directly from you when you register, subscribe, or use our app, and automatically through cookies and analytics tools.
3. How We Use Your Information
We use your data to:
- Create and manage your account
- Process payments through Stripe
- Deliver and manage discount codes
- Provide location-based services (with consent)
- Personalize your experience
- Send transactional and promotional emails (only with consent)
- Maintain legal and tax compliance
- Prevent fraud and ensure account security
We do not sell your personal information under any circumstances.
4. Legal Basis for Processing
We collect and process personal data based on:
- Contractual necessity (to provide membership services)
- Consent (for location and marketing emails)
- Legitimate interests (fraud prevention and app improvement)
- Legal compliance (e.g., tax, payments, and reporting)
5. Data Sharing and Disclosure
We may share your information only with trusted third parties, including:
- Stripe, for secure payment processing
- Email and hosting providers, for account communication
- Partner venues, only when you redeem an offer
- Legal or regulatory authorities, when required by law
We do not sell or rent your personal information to third parties.
6. Data Retention
We retain your data for as long as your subscription is active and for an additional 24 months after expiration, unless a longer period is required by law.
You may request deletion of your data at any time by contacting us.
7. Your Privacy Rights (U.S. Residents)
Depending on your state of residence (e.g., California, Virginia, Colorado, Utah), you may have the right to:
- Access and request a copy of your data
- Request correction or deletion of your personal information
- Opt out of marketing communications
- Restrict or object to certain processing activities
- Withdraw consent for optional data uses (e.g., geolocation)
You may exercise these rights by contacting:
[email protected].
We will respond within the timeframes required by law.
8. Cookies and Tracking
We use cookies and similar technologies to improve user experience, analyze site usage, and offer personalized content.
You can manage or disable cookies through your browser settings.
For more details, please see our Cookies Statement.
9. Security Measures
We employ industry-standard security protocols, including:
- SSL encryption for all connections
- Hashed passwords
- Role-based access control
- Session and device limits
While we strive to protect your data, no online transmission is completely secure, and you share data at your own risk.
10. Children’s Privacy
VALE! is not directed to or intended for use by individuals under 18 years of age.
We do not knowingly collect data from minors. If we learn that we have inadvertently collected personal data from a child, we will promptly delete it.
11. Changes to This Policy
We may update this Privacy Policy from time to time.
Any material changes will be communicated via email or in-app notifications.
Your continued use of the Service after such changes constitutes acceptance of the updated Policy.
12. Contact Us
If you have questions about this Privacy Policy or wish to exercise your privacy rights, please contact us:
📧
[email protected]
💬 Phone: +1 (585) 302-2330
